Financial services privacy programs are preparing for broader consumer rights, stronger transparency requirements, and more operational accountability. As the proposed GUARD Financial Data Act expands beyond traditional GLBA requirements, privacy, compliance, marketing, and governance teams need clearer visibility into how obligations shift across consent, consumer rights, third-party oversight, and data use.
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GLBA vs. the GUARD Financial Data Act: Preparing for Expanded Privacy Obligations
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Download to:
- Compare current GLBA obligations with proposed GUARD Financial Data Act requirements across consumer rights, consent, transparency, and third-party governance
- Identify the operational impact on privacy workflows, including data discovery, consent orchestration, deletion, portability, and downstream enforcement
- Understand where financial services privacy teams should focus next to improve visibility, modernize consent management, and support scalable rights fulfillment across systems and teams
